UniFi gets guests online. Spotipo turns them into customers.
Same hardware, very different outcome. The UniFi native portal gets guests online and stops there. Spotipo runs on top of your UniFi controller and turns that connection into captured leads, CRM sync and revenue, with reliable portal delivery across every device.
Venues and MSPs that want marketing from WiFi
Cafes, hotels, retail and MSPs on UniFi who want automatic email capture, CRM sync, branded splash pages, vouchers and paid WiFi, live on the hardware they already own.
Basic guest internet, nothing more
If all you need is to put guests online behind a simple login or Facebook auth, with no email capture, CRM sync, marketing or revenue, the built-in UniFi portal already covers that.
Works with your hardware, 30+ brands
A built-in portal is made to authenticate, not to grow a business. These are the gaps people leave it for.
UniFi authenticates guests but does not collect or sync contact details. Spotipo captures email, phone and custom fields and syncs them to your CRM and email tools automatically.
No more iPhone no-internet errors or portals that fail to appear. Spotipo delivers the splash page reliably across iOS, Android, Windows and Mac, with real human setup help if a controller is stubborn.
Branded splash pages, bulk vouchers, paid WiFi via Stripe, behaviour-triggered campaigns and a real-time dashboard. None of it ships with the native portal.
Honest, including where the other option wins. The rows that usually decide it: what you capture, how the portal behaves, and what you can do with the data.
It comes down to whether guest WiFi is just access, or a channel.
You want leads and revenue from guest WiFi
You want a branded portal that captures contacts, syncs to your tools and can charge for access, on the UniFi gear you already run.
You only need to get guests online
If a basic login with no data capture, marketing or revenue is genuinely all you need, the native UniFi portal does that at no extra cost.
Captive portal redirects can fail for several reasons, including device compatibility, HTTPS versus HTTP detection, and network configuration. iPhones are especially sensitive and often show a "No Internet Connection" error. Spotipo's portal delivery is optimized to trigger reliably across devices and operating systems.
External captive portals run independently from your router firmware, so updates will not disrupt the guest experience. Spotipo maintains active compatibility with UniFi and 30+ other router brands.
Yes. Manage every client site from one dashboard and white-label the splash pages, invoices and admin login. It is a core product, not an add-on.
Yes. Spotipo is fully GDPR compliant, data is hosted on Google Cloud in the EU, and a signed DPA is available on request.
No. Spotipo runs on top of your existing UniFi controllers, Cloud Keys and UDM devices. You keep the hardware and add the guest experience and marketing layer. Our UniFi setup guide walks through connecting your controller step by step.
An enterprise marketing suite versus a self-serve SMB and MSP platform.
An all-in-one single-venue app versus a white-label, multi-vendor platform.
ClearPass guest auth versus a portal with no role setup.
A policy-driven portal versus one that just works, marketing built in.
Spotipo vs MikroTik Native Hotspot Raw hotspot config versus a managed splash-page builder with setup help.
A licensed bundle versus a self-serve marketing captive portal.
The controller portal versus a dedicated WiFi marketing layer.