Spotipo compared to UniFi Native Captive Portal

Your WiFi connects guests. Spotipo connects data, marketing, and revenue.

UniFi’s native portal focuses on reliable access, keeping guests online with ease. Spotipo builds on that foundation with tools for guest insights, gentle automation, and simple ways to grow your business.

See the difference

The old guest WiFi playbook has changed. UniFi's portal hasn't.

Back when guest WiFi was just about getting people online, UniFi's built-in portal worked fine. But businesses don't operate like that anymore.

Today's businesses need automated email capture. Integrated CRM sync. Marketing campaigns. Revenue generation. Analytics that drive decisions. UniFi's portal offers logins but stops there.

That's why UniFi's portal leaves money on the table. And it's why businesses keep missing targets-even with WiFi that "works."

UniFi Native Captive Portal vs. Spotipo: Side by side

UniFi Native Captive Portal

Gray warning sign icon

Reactive

Offers authentication options like Facebook and payment but no automated data capture or CRM sync.

Gray warning sign icon

Manual everything

Generate vouchers individually through the controller interface. Configure each portal separately. Want email capture? Build an external portal server using Omada's API. Want analytics? You're on your own.

Gray warning sign icon

Built for access, not business

Supports basic portal customization (background, logo, 2MB limit). Voucher authentication and Facebook login available, but no marketing automation or revenue tools.

Gray warning sign icon

Limited visibility

Basic client lists and connection logs. No conversion tracking, guest behavior analysis, or business intelligence dashboards.

Gray warning sign icon

Disconnected

Facebook login collects emails but doesn't sync anywhere. Payment data stays siloed. Marketing is manual.

Gray warning sign icon

More work

No automation, no campaigns, no CRM integration. WiFi stays in the infrastructure.

Spotipo's logo with arrow

Spotipo

Green diamond icon

Proactive

Automatically captures email, phone, custom data-with full transparency and control.

Green diamond icon

Plug-and-play for marketers

Wizard-guided UniFi setup. Instantly launch portals, collect emails, sync with marketing platforms. Automate voucher generation and management.

Green diamond icon

Built to scale with your business

From a single café to hundreds of retail sites, without manual reconfiguration. Works with any data source-CRM, email platforms, payment processors.

Green diamond icon

Marketer in the driver's seat

Define, adjust, scale portal design and data collection with full clarity and control at every stage.

Green diamond icon

Automation handles it all

Email sync, voucher generation, payment processing, analytics. With a dashboard to monitor progress and revenue in real-time.

Green diamond icon

More pipeline and revenue

Portals optimized for lead generation and direct revenue-without manual busywork.

Green diamond icon

High customer satisfaction

Rated 4.3/5 on G2. Users consistently praise our support, ease of use, and results.

Want your WiFi to do more than just connect guests?

Modernize your guest network, streamline access, and let engagement happen on autopilot. It’s no wonder so many UniFi users are choosing Spotipo.

Free Trial

Feature Comparison at a Glance

UniFi Native Captive Portal

Large Spotipo logo

Spotipo

Support

Support

Community forums

Community forums

Dedicated support team

Dedicated support team

Communication

Communication

Community forums

Community forums

Dedicated support team

Dedicated support team

Marketing & Data

Marketing & Data

Email Capture

Email Capture

Via Facebook only

Via Facebook only

Automatic + direct

Automatic + direct

CRM Integration

CRM Integration

None

None

10+ integrations

10+ integrations

Analytics

Analytics

Basic stats

Basic stats

Real-time insights

Real-time insights

Revenue

Revenue

Payment Processing

Payment Processing

Manual setup, no analytics

Manual setup, no analytics

Stripe (automated with invoicing)

Stripe (automated with invoicing)

Paid WiFi Setup

Paid WiFi Setup

Manual configuration

Manual configuration

Automated with upsell

Automated with upsell

Compliance & Scale

Compliance & Scale

GDPR Compliance

GDPR Compliance

Manual configuration

Manual configuration

Built-in & automated

Built-in & automated

Multi-site Management

Multi-site Management

Per-site setup

Per-site setup

Centralized dashboard

Centralized dashboard

Business

Business

Cost

Cost

Free (limited features)

Free (limited features)

Flexible plans

Flexible plans

Hidden Fees

Hidden Fees

None

None

No

No

Contract

Contract

None

None

14-day trial, monthly

14-day trial, monthly

G2 Rating

G2 Rating

N/A

N/A

4.3/5 (11 reviews)

4.3/5 (11 reviews)

If you're still using UniFi's native portal, you're missing opportunities. With Spotipo, you're building assets in real time.

What businesses are saying

Blue quotation marks
An icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow star

We love Spotipo. It has been a game changer for our company. Similar products are way overpriced. Spotipo provides all the functionality we need, and when we need something custom Rakesh and his team jump on it immediately. We couldn't be happier with Spotipo.

An icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow star

We recently migrated our pay-as-you-go locations to Spotipo and couldn't be happier. The ease of use, combined with the powerful features of Spotipo, has streamlined our operations and improved our overall efficiency.

An icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow starAn icon showing a yellow star

Spotipo integrates perfectly with the two WiFi platforms we use which is great! The WYSIWYG editor is extremely easy to use, I like the fact we can add our branding globally to all clients and the support is always extremely helpful.

Still using UniFi's basic portal? We'll help you upgrade.

If you're ready to move on from basic access and start capturing leads and revenue, Spotipo works seamlessly with your existing UniFi network. No hardware changes required.

Let's just say-we'll make the switch worth your while.

Your WiFi should do more than connect guests. With Spotipo, it connects data, marketing, and revenue - automatically.

Free Trial

Frequently Asked Questions

Why doesn't the login page appear automatically for my guests?
Will router firmware updates affect my portal?
How does Spotipo handle high traffic periods?
How does session management work?
Do you have a self-hosted version?
Is Spotipo GDPR compliant?
Can I use Spotipo with different routers?
Do I get volume discounts for multiple locations?

Boost Your Business Revenue with our Guest WiFi Solution

Spotipo Logo

© Copyright 2017-2026 Nibblecomm, Inc

Resources

LoginHelp CenterBlogCase StudiesChangelog

Features

IntegrationsAPI

Contact Us

Mail Icon
support@spotipo.com
Become a partner

Stay Connected

White checkmark in a circle
Thank you! Your submission has been received. Please check your inbox!
Oops! Something went wrong while submitting the form. Please try again!
Privacy Policy
Terms of Service